Freddy Cargo

The communication team developed an influencer marketing campaign for the brand Freddy for their launch of Freddy Cargo. The goal was to increase the awareness and appeal of the product.

The communication team devised a campaign to reach as wide an audience as possible, by involving digital creators and Giulia Stabile, famous influencer, to place the Freddy Cargo product among the new trends of S/S 2023, thus increasing the brand reputation.